Meet your Biggest Supporter
we're glad you've found us through Motherhood online
Comfort, engineered
Hugup is maternity supportwear built on science.
Patent-pending. Clinically evaluated. Crafted in Italy with advanced 3D-knitting technology that supports your back, improves posture, and moves with you.
Born from centuries of belly-wrapping wisdom, reimagined for modern motherhood.
Supportwear that feels good, works hard, and actually belongs in your wardrobe.
Not your average bump support.
A system of support.
Convinced? here's a discount for your purchase
Use code MOTHERHOOD10 at checkout to enjoy -10% off your purchase. Terms & Conditions apply.