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HOW IT WORKS?

Feel grounded and confident in pregnancy's most demanding phase. Crafted in Italy using Q-SKIN® yarn with built-in silver ions, Hugup delivers gentle support exactly where you need it most, without compromising on comfort or style.

HOW IT WORKS?

1/6 GETTING STARTED

HOW IT WORKS?

2/6 Putting On the Top

HOW IT WORKS?

3/6 Putting on the Belt - One Side

HOW IT WORKS?

4/6 Putting on the Belt - the Other Side

HOW IT WORKS?

5/6 Adjusting the Belt

HOW IT WORKS?

6/6 Check Your Fit

Do you have any questions?

Get in touch with our consultant for personal help with anything related to the product.

Size guide

Finding your size is the first step to making Hugup work for you. Hugup is designed to adapt as your body changes. 

Use this page to choose your starting size. If anything feels uncertain, we are always here to help.

XS

5th month (20–23 weeks):
33.9–35.8 in
6th month (24–27 weeks):
34.6–36.6 in
7th month (28–31 weeks):
35.4–37.4 in
8th month (32–35 weeks):
36.2–38.2 in
9th month (36–40 weeks):
37.0–39.0 in

S

5th month (20–23 weeks):
36.2–38.2 in
6th month (24–27 weeks):
37.0–39.0 in
7th month (28–31 weeks):
37.8–39.8 in
8th month (32–35 weeks):
38.6–40.6 in
9th month (36–40 weeks):
39.4–41.3 in

M

5th month (20–23 weeks):
38.6–40.9 in
6th month (24–27 weeks):
39.4–41.7 in
7th month (28–31 weeks):
40.2–42.1 in
8th month (32–35 weeks):
40.9–42.9 in
9th month (36–40 weeks):
41.7–43.7 in

L

5th month (20–23 weeks):
40.9–43.7 in
6th month (24–27 weeks):
41.7–44.1 in
7th month (28–31 weeks):
42.5–44.9 in
8th month (32–35 weeks):
43.3–46.1 in
9th month (36–40 weeks):
44.1–46.9 in

XL

5th month (20–23 weeks):
43.7–47.6 in
6th month (24–27 weeks):
44.5–48.0 in
7th month (28–31 weeks):
45.3–48.8 in
8th month (32–35 weeks):
46.5–50.0 in
9th month (36–40 weeks):
47.2–50.8 in

XXL

5th month (20–23 weeks):
47.6–52.0 in
6th month (24–27 weeks):
48.4–52.8 in
7th month (28–31 weeks):
49.2–53.1 in
8th month (32–35 weeks):
50.4–54.3 in
9th month (36–40 weeks):
51.2–55.1 in
XS S M L XL XXL
5th month (20–23 weeks): 33.9–35.8 in 36.2–38.2 in 38.6–40.9 in 40.9–43.7 in 43.7–47.6 in 47.6–52.0 in
6th month (24–27 weeks): 34.6–36.6 in 37.0–39.0 in 39.4–41.7 in 41.7–44.1 in 44.5–48.0 in 48.4–52.8 in
7th month (28–31 weeks): 35.4–37.4 in 37.8–39.8 in 40.2–42.1 in 42.5–44.9 in 45.3–48.8 in 49.2–53.1 in
8th month (32–35 weeks): 36.2–38.2 in 38.6–40.6 in 40.9–42.9 in 43.3–46.1 in 46.5–50.0 in 50.4–54.3 in
9th month (36–40 weeks): 37.0–39.0 in 39.4–41.3 in 41.7–43.7 in 44.1–46.9 in 47.2–50.8 in 51.2–55.1 in
Illustration showing how to measure from the sacrum around to under the bump

How to measure YOURSELF

This measurement is different from the one you might know from classic size charts, but it’s the most accurate way to find your perfect fit.

 

  1. Grab a tape measure.

  2. Stand with your feet hip-width apart.

  3. Locate your sacrum - the flat bone just above your buttocks.

  4. Place the start of the tape measure there.

  5. Follow the illustration: measure yourself diagonally under your belly.

  6. Use the number you just measured and match it to the size chart.

If your number falls between two sizes, choose the smaller one. Hugup fabric has a bit of stretch and adapts with you.

Any questions? Book a free online fitting with our expert!

More fit tips waiting for you

How do I know what size to buy during pregnancy?

Start by taking measurements. Place the tape measure from the sacrum just above the buttocks, diagonally under the belly, to the front. Then match your number to the chart on our Size guide. You’ll also find pregnancy months as a rough guide, but your current measurement matters most.

If you're between sizes, go for the smaller one. The fabric is soft and stretchy, and adapts as you grow.

And if you’d rather we help you, just schedule a call with our expert. We’ll work it out together.

How do I know if it fits well?

When Hugup fits well, it feels like gentle support. Not too tight, not too loose.

Here’s what to look for:

  • The fabric lies flat, with no bunching, gaps or deep folds
  • Straps and bust sit close to your body without digging in
  • The lower band stays in place when you move, no rolling or slipping
How do I know if the belly support is working?

It should feel like a gentle lift from underneath. Light and supportive, never tight or bulky.

You’ll know it’s right when:

  • You feel soft support as you stand or walk
  • Your lower back gets a bit of relief
  • Moving feels easier and free, not restricted

If it feels bulky or holds you back, it’s worth adjusting or trying a different size.

How far should the top reach?

The hem should sit just below your buttocks. If you want to see how it looks when it’s right, watchthis short video.

What if I can’t zip it up?

Use the small loop at the bottom and the tab at the top to guide the zipper. This makes it easier to close, even with a bump in the way. You can also watchhow to zip up your Hugup easilyfor a quick demo.

Can I wear a bra under my Hugup?

Yes. Hugup is designed to be worn with or without a bra. Choose what feels most comfortable and supportive for you.